Direct Mail How-To Guidelines | MODsocket

Direct Mail How-To Guidelines

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Direct Mail How-To Guidelines

by Donovan Dillon Contributor

Posted on November 04, 2014 19:41 PM

VIDEO BLOG - In spite of all the hype you may hear about social-media advertising, one of the most effective marketing tools for small businesses is still direct mail. It’s tried and true. It’s been around as long as it has because… it works.

About the Author

Donovan Dillon is President of Ad Giants - a Next Generation Marketing Services company specializing in software-as-a-service and creative solutions that improve sales and marketing effectiveness. Donovan has over 25 years of marketing, product management and technology planning experience. He was previously head of Marketing for Broadwing Communications, and has held senior marketing and technical positions with Level 3, XO Communications, and ATT.