Stand Out Long After an Event with Promotional Items | MODsocket

Stand Out Long After an Event with Promotional Items

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Stand Out Long After an Event with Promotional Items

by Donovan Dillon Contributor

Posted on November 12, 2014 19:37 PM

When it comes to small business advertising, one of the best ways to keep your company name in the minds of both current and potential customers is through promotional items. Guests at trade shows, business expos, festivals and other events love receiving something for free, and a promotional item marked with your name and logo provide an easy method for business marketing that reminds the recipient of your business every time they use it.  However, the best promotional items are the ones that have value long after the event is over.

Mobile Chargers

Mobile chargers are becoming one of the most popular promotional items, making them perfect for your small business advertising. Whether a visitor to your booth or table is enjoying a local festival or attending a convention, mobile chargers provide them with the ultimate benefit – the ability to charge their mobile device on the go. In addition, this type of promotional item will be used long after the event is over, so your business advertising not only reaches the consumer using the promotional item, but also those around them when it is being used.

Seasonal Items

Many times, companies avoid seasonal items such as Frisbees, sunglasses or beach bags, but these are the types of items that stand out among other small business advertising freebies. During the summer months, consider giving flip-flops, beach balls or sand buckets imprinted with your company logo. In winter months, consider lip balm, hand lotion or gloves with your company logo, as these types of items are more beneficial during cold weather months. Umbrellas are a good choice in all seasons as recipients can use them during an event should the weather turn bad and at home as well. Like mobile chargers, this type of business advertising exposes your logo to an even larger audience as consumers use the products.

Reusable Water Bottles

With today’s emphasis on going green, reusable water bottles are highly sought after promotional items. The water bottles are also well received by those who are living a healthier lifestyle as it allows them to carry water with them wherever they go. The best part of this small business advertising is that the bottles will be used long after the event is over, further exposing your company logo to larger target markets.

These are just a few suggestions for small business advertising promotional items that will be used long after an event to keep your company not only in the mind of the user, but also in the minds of those around them as they use the item. To learn more about how MODsocket can help take your business advertising to the next level through promotional items, visit us at

About the Author

Donovan Dillon is President of Ad Giants - a Next Generation Marketing Services company specializing in software-as-a-service and creative solutions that improve sales and marketing effectiveness. Donovan has over 25 years of marketing, product management and technology planning experience. He was previously head of Marketing for Broadwing Communications, and has held senior marketing and technical positions with Level 3, XO Communications, and ATT.